Pricing Me Out Of the Market

…He also notes “I’d rather pay a little more for better quality, wouldn’t you?” which ordinarily I’d agree with. A large percentage of the opinions I post here on this blog are related to the value of whisky – finding better quality for a reasonable price. I’d far rather pay $45 for…

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The Consistency Illusion

Is consistency just another whisky marketing ploy that turns out to be so much hogwash in the face of profits? Is the disappearance of available stock due to demand surge causing this severe a quality downslope, despite corresponding price increases? Is the quality degradation intentional, and being managed slowly over time in an attempt to keep consumers from noticing the “watering down” of their “consistent” products?

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Older is Not Always Better

I have good news and bad news for you. The bad news is that the statement “Older is not always better” has proven true in my own experience. Sorry. The good news is that you can take it with a grain of salt

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Don’t Go Too Far

Thoughts on whisky fanaticism and what “too far” looks like, and how to find your way back.

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Guest Post: Say Goodbye to Impulse Buys

A guest post from Evan Shea at FindTheBest is the data-driven comparison platform that simplifies the complex decision process for scotch lovers and noobs alike. The scotch comparison tool easily and effectively enables you to find and compare 134 different scotches to find the top few that fit your individual likes and preferences.

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Tiers of Quality

Thoughts on Tiers of Quality in manufacturing, and how the same concept can be applied to the whisky industry, and how it affects a consumer’s ability to effectively spend his or her money on quality products.

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Trader Joe’s Speyside Single Malt 18 Year (1993)

Despite its faults this could easily serve as a “third round” scotch or sacrificial bottle for undiscerning visitors. I would say this particular bottle is worth exactly $26. Right on, Mr. Trader Joe.

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Supply and Demand

I like to think that the cause of the historically established whisky bubble/bust cycle is twofold. One, the law of supply and demand coupled with the lengthy aging process of whisky. Two, the capriciousness of public opinion and global taste trends.

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2012 Holiday Whisky Gift Guide

Around this time of year I get a lot of emails from people asking for gift suggestions. So, I’ve worked up a handy little chart for anyone who wants to gift something “slightly better” than last year’s gift.

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Picking Your First Single-Malt Scotch

Before you can taste it, though, you’ve got to know how to pick a whisky to try! This post will focus on single-malt scotch, which I think is the best possible place to get your bearings in the wider world of whisky.

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