Bruichladdich: The Octomore Twelve

Launching basically today in the USA is Bruichladdich’s Twelfth release of the famed Octomore. I highly recommend you peruse the whole set of articles, as there’s excellent info, photography, and video from some of the Web’s best whisky bloggers. You’ll find my contribution on the description and tasting notes of the 12.2 bottling which is – spoiler! – finished in first-fill Sauternes casks. Oh baby.

Bruichladdich: No Hidden Measures

Bruichladdich continues to push the boundaries of both transparency and innovation. Despite the “Sponsored” flag on this article, I really do personally think the company is a positive force for the industry and I’m excited about the future of scotch whisky if things like bottle code lookups, 100% Scottish barley, organic and biodynamic farms, and a dedication to transparency are trends that the whole whisky market will follow.

Bruichladdich: The Octomore Eleven

The Octomore 11 Insider’s Guide: A whisky enthusiast’s companion for exploring the depths of Bruichladdich Distillery’s 11th series of Octomore. For 30 days, a group of 11 whisky aficionados spent time with the team at Bruichladdich to experience a deep dive into the history, processes, complexities and evolutions of the world’s most peated whisky. This one-of-a-kind collaboration reflects the union between the passionate team behind Octomore and the 11 enthusiasts who were given the opportunity to appreciate it first-hand. What unfolded was this compendium, crafted for your enjoyment, to accompany and complement your experience with this remarkable spirit.

Anchoring

Today I bring you a public service announcement about your brain. … Anchoring is a cognitive bias that causes our brains to “depend too heavily on an initial piece of information offered (considered to be the ‘anchor’) to make subsequent judgments during decision making. In practical terms, this means if I tell you that the brand-new GlenBracken 15 is an excellent whisky and easily worth $80 a bottle, and assuming that you already have some positive perception of my ability to discern value in whisky, then those two pieces of information are the anchors that your brain uses to form a mental model…

Now is the Special Occasion

If you’re anything like me, you find a certain level of satisfaction from stocking up. You have 3 extra bottles of your favorite vermouth for that imaginary dinner party where just everyone wants a third Manhattan. You have that esoteric bottle of peated Swiss single malt for that “someday” when you need to impress a malt-savvy visitor. You have sixteen hundred or so bottles of weird mixers that you’ve used for exactly one oddball cocktail. …